Last week I recorded a short Thursday Takeaway video which
revealed the fourth reason to create your
own info products if you are an author, speaker,
blogger, life coach, health coach, professional organizer,
virtual assistant, or run any other work from home
business and build a presence online.
In other words, use content marketing to get more clients and make money.
That fourth tip was to leverage other people’s connections and reach through running an affiliate program and joint ventures. Those can actually grow your business with a lightning speed if you manage to attract the right partners.
JV is about mutually beneficial relationship:
You scratch my back and I’ll scratch yours.
One really common and popular example is an online summit, which often offer the organizer visibility and boatloads of new email subscribers – when it’s done right.
For the speakers who donate their time to educate the listeners, as well as their connections to spread the word out, it also offers a chance to find new markets, as well as great quality content for their own audiences and “tribes”.
So that’s the first thing they’re looking for: great value through unique and worthwhile content. The more outstanding you can make it, the easier it is to get them say yes.
Secondly, they want to work with a pro, so you need to have a convincing online presence and all the basic elements in place before approaching them.
Thirdly, they want to make money from the partnership, so you need to be able to show them you either previous results, or in case you’re new on the market, that at least you have something valuable to promote and your messaging has all the elements necessary to convert.
If you are considering to do JV and you need help putting all these in place, plus want to receive more sizzling hot tips I only share with my customers, I suggest you start from here.
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